Did you know that in Mexico an average e-commerce has a conversion rate of 1%?
This is particularly important if we take into account that 4 out of 10 potential buyers plan to buy this Good End online only.
Currently, users are seeking advice when making their digital purchases, both in terms of product and process.
For this reason, it is important to keep in mind that you can connect these buyers with your sales force through WhatsApp to provide advice and guide your customers in the purchase process.
With assisted sales, the conversion rate in WhatsApp of users who intend to buy is between 8 and 10%, while in an e-commerce without advice it is 1%.
Throughout this year, at Yalo we have worked with different Retail companies to implement this mechanism, having great success particularly with high-value products, in categories such as technology and white goods, where people usually have many questions before purchasing the product.
To learn more about the subject and other tools that you can use in Hot Sale, Black Friday, El Buen Fin and other commercial events, here you can see the Webinar that we did by Pablo Castro, Strategic Partner Manager and Diana González, Business Development Manager of WhatsApp.
Yes, we know, every tech company tells you that security is a top priority for them, and in that regard, we are no different. But we really mean it and we want to share with you how we are enabling end-to-end secure commerce for the messaging era.
But is it secure? That’s one of the main questions users ask themselves when they make an online purchase. Users expect to pay for a product just as easily and securely as they send a message.
Yalo Raises $50 Million in Financing Led by Existing Investor B Capital. Financing Will Support Expansion in Latin America and Southeast Asia; Development of New Conversational Commerce Products.